Is the 2015 Nobel Prize a Turning Point for Traditional Chinese Medicine?

By Marta Hanson Youyou Tu, Nobel Winner in Physiology or Medicine discovered Artemisinin as an alternative malaria cure to the standard chloroquine, which was quickly...

Chang’e 5: China launches sample return mission to the Moon – is it winning...

By John Bridges China has been the only country to land on the Moon for over 40 years – since the Soviet Luna programme. Its recent...

Paisa Vasool: How to Captivate the Newly Affluent in China and India

By Michael J. Silverstein, Abheek Singhi, Carol Liao & David Michael How an innovative business strategy, first developed in India’s market stalls and street bazaars,...

China’s Transition to Technology Creation: Challenges for Foreign Companies

By Dominique Jolly, Bruce McKern and George S. Yip In this article the authors discuss the findings of their research into Research & Development centers...

China’s Digital Yuan: Everything You Need To Know

Ever since the Covid-19 pandemic hit last year, China has been making headlines highlighting its efforts to becoming the first major power to establish...

A Tale of Two Games: Global Strategies of Multinational Companies in China’s E-commerce Market

By Xin Wang and Justin Ren Why has there been hardly any successful entry into China’s e-commerce market by western firms? From consumer-to-consumer markets to...

Leadership and Management Challenges Driving Innovation in China

By David De Cremer If innovation is defining what drives success in demanding, volatile and uncertain markets, then China can be seen as a situation...

China 10 Years Ahead: What Marketers in the West Need to Know

By Michael Karg When it comes to social media, social commerce, and the pace of digital change, China is at least 10 years ahead of...

China’s COVID vaccines are already being distributed. But how do they work, and where...

By Adam Taylor Chinese authorities have already approved multiple COVID vaccines for emergency use in the country, and nearly a million Chinese have already been vaccinated with...

A Tale of Two Games: Global Strategies of Multinational Companies in China’s E-commerce Market

By Xin Wang & Justin Ren Why has there been hardly any successful entry into China’s e-commerce market by western firms? From consumer-to-consumer markets to...

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